Role Purpose Drive Syngenta Biological & Seedcare™ strategy across Tunisia/Algeria/Libya "TAL" countries, ensuring resource alignment with business priorities. Provide technical and marketing support for product launches and lifecycle management. Act as the Biological & Seedcare™ champion in TAL, implementing customer-focused strategies.Key Responsibilities * Achieve TAL Biological & Seedcare™ sales targets and 5YP goals
Adapt AME strategy to local needs
Develop portfolio strategies aligned with TAL requirements
Collaborate on local trials and technical evidence
Engage customer teams with Syngenta offerings
Define product positioning with AME Team
Ensure technical recommendations inform marketing
Prepare for successful NPI/PLCM
Serve as Biological & Seedcare™ champion in TAL
Provide agronomic support and training
Analyze trial data and share insights
Align on trial methodologies with BA TECHNICAL
Design demo trials and protocols
Be the primary contact for Marketing and Technical topics
Coordinate strategy implementation across teams
Design campaign plans for new brand launches
Ensure robust technical communications
Explore development opportunities in Biological & Seedcare™
Execute customer-focused strategy
Lead relationships with national advisors and research institutes
Develop strong customer relationships
Proactively address customer needs
Advocate for customer perspective internally
Analyze customer satisfaction metrics
Work effectively across boundaries
Align with Market Development Manager and Business Development Manager
Collaborate with Sales, Marketing Intelligence, Customer Marketing, and CPD teams
Critical Success Factors
Knowledge of Biostimulant & seed treatment business
Understanding of crop agronomy and products
Cross-functional collaboration skills
Ability to motivate marketing & sales teams
Continuous learning and innovation mindset
Strategic thinking and insight generation
Customer-centric approach
Strong communication and problem-solving skills
Adaptability to changing market conditions
KPIs
Market understanding improvement
Quality of trials and launch plans
NPI readiness and timely launches
Product positioning and differentiation
Training frequency and quality
Customer feedback and satisfaction metrics
Cross-departmental collaboration effectiveness
Company DescriptionSyngenta Group is one of the world's leading sustainable agriculture innovation companies, with roots going back more than 250 years. Our 53,000 people across more than 100 countries strive every day to transform agriculture through tailor-made solutions for the benefit of farmers, society and our planet - making us the world's most local agricultural technology and innovation partner. Syngenta Group is committed to operating at the highest standards of ethics and integrity. This is a commitment that we are making to investors, customers, society and employees. Syngenta Group is also committed to maintaining a workplace environment free from discrimination and harassment.QualificationsCritical knowledge
· Business strategy development / Financial analysis / Business planning / Product knowledge
· Leadership skills: communicate with impact, lead change and hold ambiguity, manage for performance, collaborate across boundaries, build a culture of innovation
· Understanding of competitive environment, product management and line management
experience / Knowledge of influencers and channel management
· Agribusiness experience: knowledge of cropping practices and crop protection products
Critical experience
· Minimum of 5 years technical/ marketing / sales management experience
· Marketing, Portfolio or Sales experience in agrichemical business industry
· Familiar with the North African business environment
Critical technical, professional and personal capabilities
· Apply Syngenta methodology in Market development (e.g. Training, Demo trial, Range Management, PLCM, etc.)
